Startup Grind Lansing
CLIENT STORY: Girl Scouts Heart of Michigan Shift to Virtual
There’s no question that the pandemic has impacted everyone in some way. Perhaps hardest hit with disruptions to their daily lives? Our children. So when it came to making shifts to go virtual, the Girl Scouts were determined to keep their programs going.
Guest Post: How Visual Marketing Can Boost Brand Trust & Sales
With growing competition, brands enhance their marketing strategies and adopt new ways to leverage their marketing efforts.
As customer experience plays an important role in conversion rate and enhances customer journey, visual marketing is now working for brands and marketers.
Visual marketing is the major marketing strategy that almost every brand incorporates in their marketing campaigns, from social media to website to advertising or other marketing touch points. It is proving to enhance the user experience by effectively educating about your brand and product or services you are selling to them.
But wait! Do you know what visual marketing is? How can you use it to boost your sales and build trust with your customers?
No worries, you are at the right place; we will guide you through Visual marketing and strategies to enhance sky-rocket your business.
UnoDeuce VIDEO: Paul Talk episode 5: The Importance of People Around You
One of the best things that you can do for yourself is to surround yourself with good people. This is true in life, as well as in business. No matter what organization you lead or what industry you’re in, it’s the people who matter the most.
CLIENT STORY: Lansing Spartans Youth Organization
The best way to tell people what you do is to show them. Especially when what you do is youth boxing!
Expert Connexions #3 – Demystifying Digital Marketing with Local Marketing Experts
From innovation to transformation — a big part of business recovery from COVID-19 is looking ahead to a post-pandemic world. We’ve already seen digital progress accelerate. Could you imagine life now without a zoom meeting or an amazon delivery? Businesses need to make decisions about digital to use this technology to their advantage — or risk being left behind.
On this episode of Expert Connexions, join our Marketing Connexions experts Tim Haines of Symposia Labs, Paul Schmidt from Uno Deuce Multimedia, and Jesse Flores of SuperWebPros to talk about how to make digital marketing less of a mystery.
Watch the full episode, including additional interviews with experts in legal, sales, and leadership: wlaj.com/expertconnexions.
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Every organization has a story. Do you have the right storyteller?
UnoDeuce is a storytelling agency that uses video to document the why of non-profit organizations and socially responsible small businesses and share how they make a positive impact on their community.
We do this a variety of video based solutions for brand awareness, donor cultivation, training, fundraising and promotions.
UnoDeuce Multimedia. One Company. Twice the Possibilities.
Follow US Online Here:
Website: https://www.unodeuce.com/
Facebook: https://www.facebook.com/UnoDeuceMultimedia
Twitter: https://twitter.com/unodeucemedia
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LinkedIn: https://www.linkedin.com/company/unodeuce-multimedia/
GUEST POST: How to Establish Yourself as a Thought Leader

You’ve likely heard the term before: thought leadership. But don’t be fooled – this popular phrase is so much more than another trendy buzzword. Thought leadership is a critical component of successful marketing, not only to establish you as an expert and authority within your industry, but also to build and strengthen your brand. As a thought leader, you can effectively engage others, change perceptions, and even create a following. This trusted following will become a base of loyal customers that will provide an element of credibility and a depth of understanding for the rest of your marketing efforts. In other words, thought leadership is the building block for any successful, authentic marketing campaign. (more…)
UnoDeuce VIDEO: May 2021 Recap
May was a busy month for our creative video strategists as we brought our clients’ visions to life! Here’s a quick peek at the videos we launched in May. Enjoy stories from Helping Women Period, Michigan CASA, Child and Family Charities, and Habitat for Humanity Capital Region. (more…)
CLIENT STORY: Building Twentyone
It takes just 21 days to form a habit, and the most influential habits are formed before the age of 21.
This is the inspiration behind this week’s Client Spotlight. Building Twentyone is on a youth-driven center focused on building character, trust, hope, potential, and influence in students before age 21. (more…)
GUEST POST: Where to Share Your Marketing Videos for Maximum Views
You’ve worked hard to create amazing content and have spent thousands of dollars of your budget to hire writers, actors, and editors. Obviously, you want to make sure that your company is getting the most out of all that hard work. However, in order for that to happen, your video needs to get enough views to begin bringing in people onto your website/physical store. The best way to accomplish that is to ensure that your video is being posted within the right places where it can get as many views as possible. Read on to learn a few of the locations where your video can thrive.
Travel Websites
Whether you are in the food or the hospitality industry, placing your videos within several travel websites is a great way to obtain a lot of views. This is because people traveling to or past your city want to know their needs are going to be met. This can be a great advantage to your business as many smaller companies tend to neglect this area as they believe search engines such as Google are going to be enough.
All Your Social Media Platforms
Every business, if they wish to be successful, will have an online presence. In fact, most people will likely follow their favorites companies on social media rather than waiting for official news and emails. Thus posting your marketing videos on platforms such as Facebook and Instagram can help you not only reach your core base but collect valuable data about who is actually interacting with your website.
Streaming Services
When people say that television ads are dead, they don’t mean streaming channels. In fact, each year, more and more people are cutting the cable cord and relying on streaming services such as Hulu for their entertainment. Working with a media company such as DX Media Direct provides you with the opportunity to reach a large number of people. In addition, several streaming services such as Hulu even allow customers to click on the ads, which can greatly improve your website traffic.
As a business owner, ensuring that your marketing videos are being exposed to as many customers as possible is incredibly important to the success of your business. However, all that begins with choosing to place your videos within the right areas. That is why it is highly recommended to follow the information above and begin applying it to your next batch of marketing videos.

Meghan Belnap is a freelance writer who enjoys spending time with her family. She loves being in the outdoors and exploring new opportunities whenever they arise. Meghan finds happiness in researching new topics that help to expand her horizons. You can often find her buried in a good book or out looking for an adventure. You can connect with her on Facebook right here and Twitter right here.