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Guest Post: 6 Ways Drones Can Help Your Real Estate Business

Marketing commercial spaces today is hard given the competition and the diminishing number of available properties in the area. Checking online listings are now considered the most viable option with the technology of the present age as you can do and get almost everything with just one click of a button. Today, most potential property buyers also start the hunt by doing a search online.

How do you make the most of your time and your client’s time? Here is where we come in. Invest in Drone Photography and Videography.

If you want to pick the perfect drone for your budget and preferences, I recommend you try this drone searching tool.

Where you can filter some of the most popular drones by range, price, camera and so on.

If you want to get into the action and want a quick choice, just go with the Mavic Air from DJI, a very complete drone for a reasonable price, considering the amazing quality of video it takes.

Here are six ways on how drones can help your real estate business: 

  1. Step up your game. Build your profile online by making an effort to stand out. Like we mentioned, competition is hard since most online listings generate the most leads. What will make your page better than the others? Something that they haven’t seen before. Take the time to produce aerial shots and video clips of properties you are selling so that people will be enticed to have a look. This is also helpful since most people appeal to pictures and videos nowadays rather than the boring narration of the listing.
  2.  Get a better view of the property. With drone shots, you can give your potential clients a full and better view of the property you’re selling. This works for perfectly huge houses and vast lands and estates. Not only will you give them a view of their potential land, but also give them a preview of what is in the perimeter.
  3. Easy on the budget photography. Aerial photography and videography used to be limited and expensive. With the arrival of drones, these have been made way cheaper and easier. You yourself can do it or you can have a licensed drone pilot to do it for you. It may cost you upfront but the return will be worth it.
  4. Take it personal. Drone photography and videography gives a personal touch when it comes to presenting your property to your potential clients. Give them a reason to stay on your page for a longer time browsing on the photos and videos that make them feel like they’re there.
  5. Give them a remote viewing and tour. Real estate agents are almost always on the go, but when a potential client asks about a property, it is imperative that you make the time to cater to them. With a ready profile of beautiful aerial photographs and video clips, you will be able to save not only each other’s time but also save on travel expenses among others.
  6. Drones are the future of Real Estate marketing. Before we had to make do with what we have. Long drives and limited resources (aka blurry and inaccurate GPS satellite photos), but now as drones come into business, everything will be as clear as a summer’s day.

These venture sure sounds exciting and fun but here are additional tips before we proceed, to avoid unnecessary fuss and possible lawsuits (yikes).

  • Ask for permission from the neighborhood first. While drones can be stable in flight, possible crashing can still occur due to several unforeseen circumstances. In line with this, it is better to as for permission first and let the people around you know about your project. Avoid crashing into private property, or worse into people!
  • Trust a professional. Make sure your drone pilot is licensed to fly (or just approved by the authorities). The Federal Aviation Administration back in August 2016 gave drone pilots some treat by loosening its restriction on the use of drones. Instead of getting a license form the FAA, you can just get a remote pilot certificate that costs about $150. Also, drones are now approved for commercial use.
  • Get a permit. Like I said, if anything happens, just keep it handy. Present it to the authorities since different states have different set of rules and regulations when it comes to flying drones of properties.

With all these said and done, still, nothing beats seeing the property with your own eyes and getting a feel of it for yourself. Best consider these tips for reference and start growing your business today.

 

 

The author of dronesgator.com, where you can find drone comparisons, buyer guides and even an useful drone searching tool. A part-time drone reviewer and enthusiast on youtube under the channel: https://www.youtube.com/c/dronesgator

Guest Post: Start-up and Stand-out: How to Create Consumer Interest in Your New Business

Heading a business can be a pretty daunting thing. It can be especially daunting for people who are new to the whole concept. If you want to give your brand new business a fighting chance, your first step needs to be to work hard on establishing interest among consumers. There are a various smart techniques that can help you in a big way.

Hire a Reputable Digital Marketing Agency

It’s critical to put together a digital marketing campaign that can get people thinking about your business. You need to make people aware of your business in the first place. Digital marketing professionals can help you with all different facets of spreading the word about your company. They can help you get press in the newspaper. They can help you get mentions in blogs that relate to your specific industry, too.

Create an Effective Website

A strong and contemporary website can encourage people to pay close attention to your up-and-coming business. You should recruit a capable website designer and website developer to put together your presence. Collaborate with your designer and developer to figure out exactly what your site needs as well. Creating engaging and relevant content is a superb way to start. Think about everything from an exhaustive blog, to rock-solid graphics. The more impressive your website design is, the easier it will be for people to remember your business and its offerings.

Concentrate on Text Messages

Thinking outside the box can do a lot for businesses that want to move ahead. A digital marketing campaign can zero in on tried and tested techniques. You should also think about more innovative options. Utilizing a prominent text messaging service for small business use is a great way help yourself. Text message communications can be terrific for businesses that want to promote themselves and their brand to new customers. People nowadays spend so much time utilizing and thinking about their mobile devices.

Try out Social Media

Familiarizing yourself with social media can be helpful. Learn the ins and outs of Facebook, Instagram, LinkedIn, and Twitter. The better you grasp social media use, the easier it will be for you to promote your business’ existence, service, and products for a long while. Speaking with digital marketing professionals can give you a lot insight. It’s critical to learn about suitable message posting times, contest possibilities, and so much more.

Consumer interest means everything in the competitive business world. If you want to give your business an edge, you need to explore any and all of your openings. Digital marketing should be one of your first steps.

Bio: Rachelle Wilber is a freelance writer living in the San Diego, California area. She graduated from San Diego State University with her Bachelor’s Degree in Journalism and Media Studies. She tries to find an interest in all topics and themes, which prompts her writing. When she isn’t on her porch writing in the sun, you can find her shopping, at the beach, or at the gym. Follow her on Twitter and Facebook: @RachelleWilber; https://www.facebook.com/profile.php?id=100009221637700

#BetterCallPaul – Deucey Award Winners 2019

The winners of the 7th Annual Deucey Awards have been announced.
They are:

Most Informational: It’s a Breast Thing
Most Inspirational: Girl Scouts Heart of Michigan
Most Entertaining: Arts Council of Greater Lansing
Best Video of the Year: child and Family Charities

Thanks to all who participated! We appreciate the support!

Guest Post: Top 5 Reasons Small Businesses Should Do More Live Videos

In their marketing efforts, small businesses usually include videos as a great promotional move. But why should they consider going live more often, rather than uploading promotional videos? Here are top 5 reasons small business owners need to include live videos in their social marketing strategy.

1. Your audience feels more connected

The in-the-now feeling gets your users’ attention and they click on that “Watch Now” button. Don’t ignore the fact that nowadays many people have FOMO – fear of missing out. This means they will sacrifice their time and will procrastinate lots of other important tasks of the day just to feel connected at that very moment.

2. You get more reach and exposure

The chance that your live video will reach to more people is higher than with an uploaded video. This is because they get a notification on the social media channel. This grabs their attention and they become willing to click on it.

Besides, your pre-event social media posts will keep your audience interested in your live video content. They will mark your live video event in their calendar.

3. You can create live video giveaways and/or auctions

Especially if you are a small business owner with a vision of growing and expanding, you should have giveaways and discounts.

One of the best ways to reach more people and keep them engaged is having your contest-giveaway or auction during a live video. The viewers will make comments, their friends will see this in their feed and will join the live video. At least they will get to know your brand and will become your follower.

4. You will create a unique brand reputation

Your company culture and everyday life is interesting for your audience. If you go live from a company event, your followers will see who is behind the brand they are using (or considering to use).

Not only a company event but also the events you take part in, are a great chance to show your audience how active you are and how important it is for you to bring value.

5. You get instant feedback

People are more likely to comment on live videos rather than on blog posts, for example. This is because they feel you are talking to them and as everyone wants to be heard, viewers make comments.

Their thoughts are great way to see what your audience is talking about your brand. This can be a good feedback-gathering format for you as they are willing to share their opinion on the topic.

Remember that responding to comments is essential – at least a “Thank you for your thoughts” is a way to show your audience is heard.

Now that you know the essential reasons businesses should concentrate on live videos, let’s see how you can effectively go live.

3 Important Tricks for Effective Live Video Streaming

No doubt your live video content should be interesting and engaging for your audience. But when it comes to choosing a platform, how do you know which social media platform is right to stream to?

Here comes the trick – you can stream to multiple different channels making sure you are not missing out a platform your audience is in. Multistreaming is the best solution when you want to reach more audience.

When you stream to multiple platforms, you can check the analytics on your multistreaming service. This will give you an understanding of the average duration your audience was engaged with your live video. Moreover, you will see the most used emojis and words, to name a few.

But one question still remains unanswered – how do you make sure your video is polished and you will avoid any kind of failure? Here is when the second trick – go live with pre-recorded video. Yes, you heard it right. You can go live with a pre-recorded, polished video.This will help you have a high-quality live video, with no risk of failure.

Last but not least, ask for help! If you are not a specialist in video marketing, trust the pre-production, on-location shooting, and post-production to specialists. Here are several examples of high-quality videos produced by Uno Deuce Multimedia.

Producing a unique video and scheduling it as live video content will increase the chances of keeping your audience engaged. Sometimes it’s not only the script that seems boring but also the quality of the live video.

Final Thoughts

It is not easy for small businesses to keep their audience engaged. This is why you need to find ways of doubling your marketing efforts and bringing value to your brand followers.

One of the best ways of customer engagement and client retention is producing live video content. Whether you do it yourself or outsource it to professionals, you need to make sure the content is interesting for your target audience.

 

 

Sirapi Sahakyan 

Sirarpi Sahakyan is a content marketer who is passionate about helping businesses in all aspects of online marketing. She was featured in BBC for assisting one of the journalists and is a Quora influencer. She is a former employee in one of the top 10 best content marketing agencies according to Crunchbase. Follow her on LinkedIn: https://www.linkedin.com/in/sirarpi-sahakyan-2596842a/

 

 

New Video – Strawesome – A Strawesome Story

In recent years, businesses have been creating environmental-friendly products. One such business is Strawesome which creates glass straws.

► Subscribe to the UnoDeuce Multimedia Channel Here:
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Every organization has a story. Do you have the right storyteller?

UnoDeuce Is a full service video production facility based in Lansing Michigan that specializes in creative visual storytelling. We use video to highlight organizations that are making positive impacts on their community.

Community focused and pro-Michigan, allow our nationally recognized style showcase how your organization is different!

UnoDeuce Multimedia. One Company. Twice the Possibilities.

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Deucey Awards 2019: Best Video Nominee- Dolinski Group

Welcome to the Deucey Awards! This is the fourth week of the awards. This week’s nominees are in the Best Video of the Year category!

VOTE HERE

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Paul has been a visual storyteller for as long as he can remember and decided to turn that into a career. He chose video as his medium and his award winning style has been seen nationally as well as praised locally. A self-proclaimed community proponent and pro-Michigan advocate, he owns and is creative video strategist for UnoDeuce Multimedia which is celebrating its 6th year in Lansing. Paul was just recently awarded the 2015 Entrepreneur Institute Micro-Entrepreneur of the Year.

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Deucey Awards 2019: Best Video Nominee- Girl Scouts Heart of Michigan

Welcome to the Deucey Awards! This is the fourth week of the awards. This week’s nominees are in the Best Video of the Year category!

VOTE HERE!

► Subscribe to the #BetterCallPaul Channel Here:
http://bit.ly/2jbP69q

Paul has been a visual storyteller for as long as he can remember and decided to turn that into a career. He chose video as his medium and his award winning style has been seen nationally as well as praised locally. A self-proclaimed community proponent and pro-Michigan advocate, he owns and is creative video strategist for UnoDeuce Multimedia which is celebrating its 6th year in Lansing. Paul was just recently awarded the 2015 Entrepreneur Institute Micro-Entrepreneur of the Year.

Don’t forget to
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Thank you for watching this video. I hope that you keep up with the weekly videos I post on the channel, and just so we couldn’t keep this channel going without your support, so please comment, like and share.
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Also Subscribe to the main UnoDeuce YouTube Channel Here to see the client work we are putting out up to 3 times a week!

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Deucey Awards 2019: Best Video Nominee- Ingham County Health Department

Welcome to the Deucey Awards! This is the fourth week of the awards. This week’s nominees are in the Best Video of the Year category!

VOTE HERE!

► Subscribe to the #BetterCallPaul Channel Here:
http://bit.ly/2jbP69q

Paul has been a visual storyteller for as long as he can remember and decided to turn that into a career. He chose video as his medium and his award winning style has been seen nationally as well as praised locally. A self-proclaimed community proponent and pro-Michigan advocate, he owns and is creative video strategist for UnoDeuce Multimedia which is celebrating its 6th year in Lansing. Paul was just recently awarded the 2015 Entrepreneur Institute Micro-Entrepreneur of the Year.

Don’t forget to
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Thank you for watching this video. I hope that you keep up with the weekly videos I post on the channel, and just so we couldn’t keep this channel going without your support, so please comment, like and share.
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Also Subscribe to the main UnoDeuce YouTube Channel Here to see the client work we are putting out up to 3 times a week!

http://bit.ly/2jklgle

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