Startup Grind Lansing2024-02-26T21:41:31-05:00

Startup Grind Lansing

Guest Post: 4 Effective Ways to Help Your Business Reach New Customers

You can have a great product idea and excellent customer service and still fail as a business. In most cases, this failure originates from the inability to reach the right consumers with the right marketing messages. If the consumers you need don’t know you exist, you will never have a chance. Thankfully, the world of marketing is evolving for the better, and there are many great ways to reach new customers. Below are four you should consider trying. (more…)

By |June 24th, 2021|Categories: Blog|Tags: , , , , |3 Comments

Voice of Small Business: Paul Schmidt – UnoDeuce Multimedia

Our owner, Paul J Schmidt, was asked to add some input on how we pivoted for not just us but for our clients during the pandemic. This was part of the Lansing Regional Chamber of Commerce’s Voices of Small Business series and we were added to their innovation segment. Please check out all the other videos in which other business owners from around the Lansing region talked about how they moved, improved and kept the ship running during this current pandemic.

By |June 21st, 2021|Categories: Blog|Tags: , , |3 Comments

Guest Post: 4 Undervalued Pieces of Technology Every Effective Marketing Department Needs

In business, marketing is very important as it helps spread the word about the business brand with the aim of attracting clients to the business. Today, there has been a consistent advancement of marketing technology and software that almost every business incorporates in their marketing strategies. However, there are undervalued pieces of technology that are still very effective in marketing just about any business. This article covers some of these underrated technology platforms that every marketing department needs to attract more clients to the business. (more…)

CLIENT STORY: Girl Scouts Heart of Michigan Shift to Virtual

There’s no question that the pandemic has impacted everyone in some way. Perhaps hardest hit with disruptions to their daily lives? Our children. So when it came to making shifts to go virtual, the Girl Scouts were determined to keep their programs going.

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Guest Post: How Visual Marketing Can Boost Brand Trust & Sales

With growing competition, brands enhance their marketing strategies and adopt new ways to leverage their marketing efforts.

As customer experience plays an important role in conversion rate and enhances customer journey, visual marketing is now working for brands and marketers.

Visual marketing is the major marketing strategy that almost every brand incorporates in their marketing campaigns, from social media to website to advertising or other marketing touch points. It is proving to enhance the user experience by effectively educating about your brand and product or services you are selling to them.

But wait! Do you know what visual marketing is? How can you use it to boost your sales and build trust with your customers?

No worries, you are at the right place; we will guide you through Visual marketing and strategies to enhance sky-rocket your business.

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By |June 11th, 2021|Categories: Blog|Tags: , , , |0 Comments
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