Should businesses handle their own branding or hire a professional?

If you’re looking to save money and have more control over the creative process, the DIY route might seem appealing. On the other hand, hiring a pro could give you the expertise and creative vision needed to create a powerful brand that sets you apart from the competition.

In this episode, Expert Connexions host (and mConnexions Marketing Agency Owner) Julie Holton talks with colleague and marketing and branding expert, Alexis Neumann of mConnexions to see why branding is more than just slapping a logo on your website or business cards.

After watching, let us know what you think… DIY or pro branding?

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