Lansing Marketing Hackers

LANSING MARKETING HACKERS: AI for Marketers Panel Discussion

Are you interested in knowing how AI is transforming the world of marketing?
Do you want to stay ahead of the curve and learn from industry experts?
Join us for an engaging panel discussion where our panelists will share valuable insights on how AI is changing the way marketers approach everything from data analysis to customer engagement.

The marketing landscape is constantly evolving, and AI is playing a significant role in shaping the future of marketing. Our panel discussion will provide you with the latest trends and strategies for leveraging AI to achieve your marketing goals.

Julie Holton, Principal Strategist + Owner of mConnexions, will moderate a panel of experienced professionals who have excelled in the field of marketing and have a deep understanding of how AI is changing the game.

Whether you’re a seasoned marketer or just starting out, don’t miss out on this opportunity to learn from industry experts and stay ahead of the curve in marketing. This panel discussion is a must-attend event for anyone who wants to learn how AI is changing the world of marketing and be a part of the conversation.

LANSING MARKETING HACKERS: Getting Started with GA4 for Marketers

Join us for an insightful journey into the world of Google Analytics with our event, “Getting Started with GA4.” Weren’t able to attend in person? No worries! We’ve got you covered with a recording of the presentation by Desi M. Slaughter, Founder of Brand & Press Studio.

Learn the ropes of setting up GA4, navigating its interface, and leveraging its features to gain valuable insights into website traffic and user behavior. Whether you’re new to web analytics or transitioning from earlier versions, Desi covers the basics, highlighting key differences and best tips for transitioning from Universal Analytics.

Want more?! Connect with like-minded professionals, access valuable resources, and stay ahead in the ever-evolving world of marketing — join the Lansing Marketing Hackers community at!

Lansing Marketing Hackers

Do you know which marketing trends to follow in 2023? A quick Google search will generate endless lists and how-to strategies for businesses. But how do you know which marketing trends are here to stay, and which are just a passing fad? Tim Haines, Founder of Symposia, will cover 2023’s most important trends during the Lansing Marketing Hackers’ next in-person event. This thought-provoking presentation will cover some of the biggest questions facing marketers today, including: 🎯 Which digital platforms should be de-emphasized and which content types deserve more attention 🎯 The validity of “people-focused” and “purpose-driven” marketing 🎯 The importance of website user experience and local search 🎯 The growing concern of social media ethics and data privacy. Hosted by: WLNS, UnoDeuce Multimedia, mConnexions

Lansing Marketing Hackers:Sharing our Success: A Look At What Worked in 2022 & What’s Ahead in 2023

2022 feels like we’re back to business as usual – although today’s “usual” is actually unusual, and there is a new normal that doesn’t look anything like pre-Covid life!

Marketers have had to pivot so many times, we’re all dizzy. And yet, we’ve come out the other side more nimble, creative, and effective.

So what has 2022 taught us in the digital marketing space, and what adjustments are marketers making as we approach 2023?

Join this can’t-miss panel discussion with exceptional guest speakers from diverse industries as we take a close look at what worked this year, what’s on deck for 2023, and highlight new best practices and emerging trends in digital marketing.

Featuring: Rose Knarian, Habitat for Humanity | Mike Marriott, Opportunity Arts | Siso Dhladhla, Lanartbus | Laura Castle, Capital Hippie
Moderated by: Julie Holton, mConnexions
Hosted by: WLNS, UnoDeuce Multimedia, mConnexions