2nd brain collective Archives - Page 6 of 22

Guest Post: 6 Ways Drones Can Help Your Real Estate Business

Marketing commercial spaces today is hard given the competition and the diminishing number of available properties in the area. Checking online listings are now considered the most viable option with the technology of the present age as you can do and get almost everything with just one click of a button. Today, most potential property buyers also start the hunt by doing a search online.

How do you make the most of your time and your client’s time? Here is where we come in. Invest in Drone Photography and Videography.

If you want to pick the perfect drone for your budget and preferences, I recommend you try this drone searching tool.

Where you can filter some of the most popular drones by range, price, camera and so on.

If you want to get into the action and want a quick choice, just go with the Mavic Air from DJI, a very complete drone for a reasonable price, considering the amazing quality of video it takes.

Here are six ways on how drones can help your real estate business:

Step up your game. Build your profile online by making an effort to stand out. Like we mentioned, competition is hard since most online listings generate the most leads. What will make your page better than the others? Something that they haven’t seen before. Take the time to produce aerial shots and video clips of properties you are selling so that people will be enticed to have a look. This is also helpful since most people appeal to pictures and videos nowadays rather than the boring narration of the listing.
Get a better view of the property. With drone shots, you can give your potential clients a full and better view of the property you’re selling. This works for perfectly huge houses and vast lands and estates. Not only will you give them a view of their potential land, but also give them a preview of what is in the perimeter.
Easy on the budget photography. Aerial photography and videography used to be limited and expensive. With the arrival of drones, these have been made way cheaper and easier. You yourself can do it or you can have a licensed drone pilot to do it for you. It may cost you upfront but the return will be worth it.
Take it personal. Drone photography and videography gives a personal touch when it comes to presenting your property to your potential clients. Give them a reason to stay on your page for a longer time browsing on the photos and videos that make them feel like they’re there.
Give them a remote viewing and tour. Real estate agents are almost always on the go, but when a potential client asks about a property, it is imperative that you make the time to cater to them. With a ready profile of beautiful aerial photographs and video clips, you will be able to save not only each other’s time but also save on travel expenses among others.
Drones are the future of Real Estate marketing. Before we had to make do with what we have. Long drives and limited resources (aka blurry and inaccurate GPS satellite photos), but now as drones come into business, everything will be as clear as a summer’s day.

These venture sure sounds exciting and fun but here are additional tips before we proceed, to avoid unnecessary fuss and possible lawsuits (yikes).

Ask for permission from the neighborhood first. While drones can be stable in flight, possible crashing can still occur due to several unforeseen circumstances. In line with this, it is better to as for permission first and let the people around you know about your project. Avoid crashing into private property, or worse into people!
Trust a professional. Make sure your drone pilot is licensed to fly (or just approved by the authorities). The Federal Aviation Administration back in August 2016 gave drone pilots some treat by loosening its restriction on the use of drones. Instead of getting a license form the FAA, you can just get a remote pilot certificate that costs about $150. Also, drones are now approved for commercial use.
Get a permit. Like I said, if anything happens, just keep it handy. Present it to the authorities since different states have different set of rules and regulations when it comes to flying drones of properties.

With all these said and done, still, nothing beats seeing the property with your own eyes and getting a feel of it for yourself. Best consider these tips for reference and start growing your business today.

The author of dronesgator.com, where you can find drone comparisons, buyer guides and even an useful drone searching tool. A part-time drone reviewer and enthusiast on youtube under the channel: https://www.youtube.com/c/dronesgator.

New Video: Elder Law of Michigan- Mid-America Pension Rights Project

Keith was having a hard time getting his pension, so he turned to Elder Law of Michigan who helped him and many others to get what they need through the Mid-America Pension Rights Project.
For more on Elder Law of Michigan: https://www.elderlawofmi.org/

Guest Post: Start-up and Stand-out: How to Create Consumer Interest in Your New Business

Heading a business can be a pretty daunting thing. It can be especially daunting for people who are new to the whole concept. If you want to give your brand new business a fighting chance, your first step needs to be to work hard on establishing interest among consumers. There are a various smart techniques that can help you in a big way.

Hire a Reputable Digital Marketing Agency

It’s critical to put together a digital marketing campaign that can get people thinking about your business. You need to make people aware of your business in the first place. Digital marketing professionals can help you with all different facets of spreading the word about your company. They can help you get press in the newspaper. They can help you get mentions in blogs that relate to your specific industry, too.

Create an Effective Website

A strong and contemporary website can encourage people to pay close attention to your up-and-coming business. You should recruit a capable website designer and website developer to put together your presence. Collaborate with your designer and developer to figure out exactly what your site needs as well. Creating engaging and relevant content is a superb way to start. Think about everything from an exhaustive blog, to rock-solid graphics. The more impressive your website design is, the easier it will be for people to remember your business and its offerings.

Concentrate on Text Messages

Thinking outside the box can do a lot for businesses that want to move ahead. A digital marketing campaign can zero in on tried and tested techniques. You should also think about more innovative options. Utilizing a prominent text messaging service for small business use is a great way help yourself. Text message communications can be terrific for businesses that want to promote themselves and their brand to new customers. People nowadays spend so much time utilizing and thinking about their mobile devices.

Try out Social Media

Familiarizing yourself with social media can be helpful. Learn the ins and outs of Facebook, Instagram, LinkedIn, and Twitter. The better you grasp social media use, the easier it will be for you to promote your business’ existence, service, and products for a long while. Speaking with digital marketing professionals can give you a lot insight. It’s critical to learn about suitable message posting times, contest possibilities, and so much more.

Consumer interest means everything in the competitive business world. If you want to give your business an edge, you need to explore any and all of your openings. Digital marketing should be one of your first steps.

Bio: Rachelle Wilber is a freelance writer living in the San Diego, California area. She graduated from San Diego State University with her Bachelor’s Degree in Journalism and Media Studies. She tries to find an interest in all topics and themes, which prompts her writing. When she isn’t on her porch writing in the sun, you can find her shopping, at the beach, or at the gym. Follow her on Twitter and Facebook: @RachelleWilber; https://www.facebook.com/profile.php?id=100009221637700

New Video: The Firecracker Foundation – Soulfire Artists

Here is an in depth look at two artists who developed artwork based on survivor stories. Barb Hranilovich and Amanda Grieshop give an insiders perspective on the artists journey through this process. This video was shown at the The Firecracker Foundation’s annual Soulfire Gala in November.

For more on The Firecracker Foundation: http://www.thefirecrackerfoundation.org

#BetterCallPaul – Deucey Award Winners 2019

The winners of the 7th Annual Deucey Awards have been announced.
They are:

Most Informational: It’s a Breast Thing
Most Inspirational: Girl Scouts Heart of Michigan
Most Entertaining: Arts Council of Greater Lansing
Best Video of the Year: child and Family Charities

Thanks to all who participated! We appreciate the support!

#BetterCallPaul- Meet Nick Couture

Nick Couture is a new member of the Unodeuce family as a video associate. His primary job is to assist Paul in production. He’s also a coach for the interns.

► Subscribe to the #BetterCallPaul Channel Here:
http://bit.ly/2jbP69q

#BetterCallPaul – Video Killed the SEO Star Webinar

On February 26, 2019 at 12:15PM our own Paul J Schmidt in collaboration with Jesse Flores of SuperWebPros will be hosting a webinar on how to better use video within your business. They will cover the topics of video trends, keyword research in Google and YouTube as well as the3 best ways to approach video using tools that are in your grasp.

Seating is limited to only 100 so, sign up today! At this link:
https://cf.superwebpros.com/webinar-registration

Guest Post: Facts about Social Media Habits of Each Generation

With gadgets advancing further and internet connection not getting any slower, it’s only a matter of time before more than half of the world’s population is plugged and logged in on their social media accounts.

The estimated number of social media users today is at 3.19 billion, encompassing the baby boomer generation to the younger Gen Z. Here are some nifty facts about each generation’s social media use:

93% of baby boomers open Facebook daily, spending 11+ hours a week on it
80% of Gen X have Facebook and Twitter accounts; they spend more time on social media than millennials
70% of millennials prefer Facebook over YouTube
Gen Z prefer Instagram over Facebook and Snapchat

Aside from being a tool for users in connecting with loved ones and being a platform where they can share their thoughts, social media can also be utilized by organizations to reach an audience. This infographic featuring crucial social media statistics can help businesses understand their target audience and leverage social media to communicate with them effectively.

New Video: Rathbun Insurance – Please Support Ele’s Place

In this video, we teamed up with Lansing Made to create a video for Rathbun Insurance who wanted to highlight Ele’s Place, a non-profit that is near and dear to their hearts, for a special grant.
A few weeks later, Ele’s Place received that $10,000 grant and we were proud of the work we did to help a local organization who means so much to so many.

For more on Ele’s Place: https://www.elesplace.org/
For more on the Rathbun Agency: https://www.rathbunagency.com/
For more on Lansing Made: http://www.lansingmade.com/

Guest Post: Foot Traffic Faltering? 5 Ways to Enhance Your Storefront

If your business is experiencing a decrease in foot traffic, there are some different tactics that you can try to increase your customer flow. One of the best ways to go about doing this is by enhancing your storefront so that it catches more people’s attention and entices them to stop inside to shop. These five simple methods for enhancing your storefront can help you increase customer foot traffic.

Add a Window Display

Window displays can spark the curiosity of onlookers and highlight businesses in a more positive light. Your window display can include mannequins, colorful decorations, and visually stunning signage to get people through your doors. It’s also a good idea to include a QR code in your window display that people can scan with their mobile phones to get instant access to your store’s website.

Set Out a Sandwich Board
Even a simple sandwich board can garner more attention for your business from passersby. This sandwich board can be placed directly outside your front door on the sidewalk for easy advertising. Your board can feature written details about any promotions or other aspects of your business that will make people want to become customers. For a custom-made sandwich board, consider ordering one from a reputable plasting moulding manufacturer.

Include Some Flowers
Beautiful flowers around your storefront will give your business a more welcoming feel. Flowers can be especially helpful for brightening people’s moods on cold and dreary days, which will shed even more positive light on your business. Roses, chrysanthemums, and tulips are always good choices. You can also include some ivy or other plants to give your floral display more greenery.

Feature Some Balloons
The sight of balloons can make a person feel like a kid again and make your store look like a more fun place to shop. Business 2 Community suggests using colors like red, blue, green, and yellow, which have been shown to increase sales. You’ll also want to make sure that these balloons stay fully inflated so that they look livelier and remove and replace any balloons that have lost air.

Try a String of Flags
This creative display simply involves a string of individual flags that attaches from a light post to your front door. You can choose to include flags that are of the same color or multiple colors that coincide well with one another. These flags can also feature the name of your business or any special sales or other offers that you’re trying to promote.

Getting more business through your door can be a reality if you take the time to improve your storefront’s appearance. The little bit of extra effort that’s needed to enhance the look of your business might pay off handsomely in the end.

Lizzie Weakley is a freelance writer from Columbus, Ohio. She went to college at The Ohio State University, where she studied communications. In her free time, she enjoys the outdoors and long walks in the park with her three-year-old husky, Snowball.