search engine optimization Archives - Page 2 of 2

GUEST POST: How to Make Your SEO and Your Marketing Material Work Hand in Hand

Something that has had a huge impact on business is search engine optimization. SEO is what allows most internet users to find the products and services they want through internet search engines. Without it, many companies wouldn’t be able to make a profit at all.

However, many business owners used to more traditional notions of marketing have trouble properly integrating SEO into a larger marketing plan. If you share that problem, here are some ways to make your SEO and marketing material work hand in hand.

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Guest Post: 3 Ways to Use the Web to Your Advantage as a Small Business Owner

As a small business in this day and age, using the web to your advantage is paramount. Not only are more and more consumers going through the web to find businesses and do their shopping, but there are also more web-based tools available than ever before—tools that can help grow your brand and propel your company forward. If you’re a small business owner, consider these three ways for utilizing the web.

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